The Blue Mountains features in a new promotional video aimed at attracting international filmmakers to New South Wales.
The Three Sisters at Katoomba and Govetts Leap at Blackheath are among the NSW locations highlighted in the three-minute “A place for every story” video. It highlights how NSW scenery can double for locations across the US, Britain, Asia, Europe and the Middle East, and how Fox Studios is located just 10 minutes from the Sydney CBD.
Upper House Liberal MP and Katoomba resident Shayne Mallard said it was no surprise the region starred as one of the most scenic and interesting areas of the state.
“I am delighted that the Blue Mountains is being marketed on the world stage, because the potential gains for our region are enormous,” he said.
“Over the last two years, the Government’s Made in NSW fund has generated more than $300 million in production expenditure and almost 10,000 jobs. Much of this is spent in the regions and provides value through increased tourism.”
Blue Mountains Economic Enterprise CEO Bernie Fehon also welcomed the development.
“Inclusion of Blue Mountains’ locations in the promotional video directed towards Hollywood and international producers is a win for the Mountains,” he said.
“There is a unique range of talent, experience and world-class expertise in the Blue Mountains, building on the growing reputation of the Blue Mountains as a creative industries hot spot. The creative industries are the third greatest contributor to the Blue Mountains gross regional product, generating eight per cent of local jobs. With continued promotion to international audiences, the Blue Mountains is well placed to become a world-class film and television production hub.”
NSW arts minister Don Harwin unveiled the video ahead of a marketing campaign aimed at Hollywood and international producers.
“With this video we wanted to showcase the NSW that filmmakers don’t see every day, and really promote the incredible choice and adaptability that our stunning statewide locations have to offer international filmmakers,” he said.
“NSW is hugely film-friendly and has a workforce dedicated to helping filmmakers through the entire process. We are delighted to be able to capture the best of our landscape offering through this teaser and excited to showcase it to Hollywood later this month.”
The video will be used by arts, screen and culture agency Create NSW on an ongoing basis to promote the state to domestic and international filmmakers.
