Plant-based foods are the future, according to Katoomba activist, Anne Elliott, who wants to spread the word.
Mrs Elliott, who has been a spearhead of the Slow Food movement for more than a decade, has now turned her talents to promoting the notion of sustainable, earth-friendly foods.
The former TAFE teacher has long been passionate about animals, the environment, loss of biodiversity and solutions to combating climate change.
Her years of experience in various campaigns, with local and international not-for-profit organisations, have led her to believe that right now, high-impact tools like plant-based meat and plant-based proteins are of critical importance.
"I want to spread the word," she said. "One of the most important things is to talk about it. It's all big picture stuff and the human brain struggles to grapple with it.
"Many of us feel overwhelmed about what we can do to play our part in helping to combat climate change and create real solutions in our communities," she said.
While she advocates a move away from animal meat, she understands the need to maintain tasty meals if people are going to follow her lead.
Mrs Elliott will give advice to "anyone", she said, offering talks to groups from tourism meetings to small businesses, community organisations, chambers of commerce and not for profits.
Small cafes and restaurants can also reap the benefits of Mrs Elliott's knowledge, with free advice about how to add more pulses to the menu as well as tips on reducing waste.
She baulked at the Gazette's suggestion that she is a one-woman guru.
"I'm no guru," she laughed, "but I am an advocate. I'm doing my little bit."
Her website, Foodinnovationbluemountains.com, is full of practical suggestions and tips that are easy to introduce into even busy lives.
"And it's all free because I'm so passionate about it. I'm doing this as a community service," she said. "We have the tools and knowledge, we know what has to be done - we just need the will."