An image of Leura Cascades has been crowned as a winning entry in the ‘What I Love About Holidays in NSW’ campaign.
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Taken by Shane Smith, the image was one of more than 16,000 submissions in the campaign by the NSW Government’s tourism and major events agency, Destination NSW.
“I am delighted to see this incredible image, which captures the beauty of the Blue Mountains so well, has been named a winner in this popular NSW tourism campaign,” said Upper House MP Shayne Mallard.
“No doubt this image will capture the attention of holiday-makers, and inspire travellers to think about planning their next short break in the Blue Mountains.”
The photograph is one of four images selected as a winning entry in the campaign. Another four video entries were also crowned winners. All eight winners will receive a Canon camera worth almost $1000.
The photo will now be featured in a series of eight short films by Destination NSW.
Minster for Tourism and Major Events Adam Marshall said the films will promote NSW as a holiday and short break destination, and will feature widely in online and social media channels as part of the final phase of the campaign.
To view the winning images, videos and the final curated short films, go to www.visitnsw.com/ilovensw.